5 Franchise Trends to Watch in 2025 – And How Floyd’s is Leading the Way

Franchising is evolving quickly in 2025, and a recent Forbes article highlights five key trends driving growth across the industry.

At Floyd’s Barbershop, we’re already aligning with these movements:

Trend #1: Emphasis on Experience
We know that success in 2025 hinges on more than just services—our franchise model focuses on delivering a premium client and employee experience. From the music to the atmosphere to the personalized consultations, Floyd’s creates a vibe people want to return to—whether they’re behind the chair or in it.

Trend #2: Data-Driven Decisions
We equip franchisees with the tools and insights they need to make smart business decisions in real time. Our franchisees have access to performance dashboards, appointment metrics, digital ad reporting, and ongoing analytics support—all helping them grow smarter and faster

Trend #3: Purpose-Driven Brands
Consumers and employees are gravitating toward brands that stand for something. At Floyd’s, our purpose is rooted in individuality, inclusion, and authenticity. We celebrate self-expression and community impact—from how we support stylists and barbers to how we give back through national and local partnerships.

Trend #4: Franchisee Support and Flexibility
Franchisees want to feel supported—but not micromanaged. At Floyd’s, we provide a proven playbook with built-in flexibility to meet local market needs. Our support model includes hands-on training, ongoing education, and direct access to experienced franchise operations professionals who know the business inside and out.

Trend #5: Technology as a Differentiator
Tech isn’t just a nice-to-have—it’s essential to scaling. Floyd’s leverages integrated booking systems, targeted digital marketing, CRM tools, and client experience platforms that help franchisees stay competitive and relevant in a digital-first world.

The franchising landscape is shifting, and Floyd’s is not just keeping up—we’re setting the pace.